Purple colour correction
Purple pigments neutralise yellow tones on contact using colour theory. Same science as purple shampoo.


Tear, swish, spit. No bottle, no measuring, no spills — just a brighter-looking smile and fresh breath in 30 seconds, wherever you are.
Tear open a single-use 12ml sachet. Perfectly dosed, hygienic, grab-and-go.
Swish for 30 seconds after brushing. The purple pigments get to work instantly.
Spit and go. A visibly brighter smile and clean, minty-fresh breath.
Purple pigments neutralise yellow tones on contact using colour theory. Same science as purple shampoo.

Xylitol, hyaluronic acid and pyrophosphate are designed to support tooth health, gum hydration and a clean, tartar-free feel.

One sachet per day. Pre-measured, individually sealed and compact enough for your bag or desk.

The 30-second upgrade for anyone who loves their morning coffee — and wants to look their best when it counts.
Yes — the purple pigments neutralise yellow undertones the moment you rinse, so your smile looks visibly brighter straight away. It’s an optical effect (colour correction), designed to support a brighter-looking smile with regular use, much like purple shampoo for blonde hair.
It does. Because the brightening is optical rather than chemical bleaching, it applies evenly across every surface — natural teeth and dental work alike. Follow your dentist’s aftercare guidance on any recently placed work.
No peroxide means no bleaching mechanism — so none of the sting or sensitivity peroxide whitening can cause. It’s alcohol-free and designed to be gentle for daily use.
Strips work gradually over a course of days to address surface stains. Purple Mouthwash works instantly and optically, and doubles as a fresh-breath mouthwash. Many people use both — the rinse daily, a course of strips periodically.
Once daily after your morning brush works for most people — or any time you want to look your best, like before dates, meetings and photos. Each box has 20 single-use sachets.
It can. Alongside the colour correction, every sachet carries xylitol, hyaluronic acid, pyrophosphate and peppermint — designed to support fresher breath and a cleaner-feeling mouth, not just whiter-looking teeth.